https://www.pewresearch.org/data-labs/2026/10/07/what-do-health-and-wellness-influencers-post-about/

https://www.nytimes.com/2026/06/22/business/media/youtube-hollywood-creative-artists-agency.html

https://apnews.com/article/youtube-filmmakers-digital-creators-obsession-26a80f46e6ffa5801964b41e1108fabf